We are squarely in the middle of a recession yet many business sectors are still succeeding. When people get stressed they find ways to enjoy a good movie, go to the links and swing their golf clubs, share a conversation with those who matter the most and to take mini-vacations.
Since the 1920’s few business sectors can claim to be recession proof but it’s clear that in the new millennium many business have proven to be able to weather a recession if not be recession proof. Hollywood has always been one of these businesses. In the 70’s when gas was through the roof and we were in a recession Hollywood actually saw an increase in movie revenue. The price was always right for a family struggling to pay the bills and ninety-minute movie always served as a mental break from the daily grind that weighed so heavily on people’s minds. Although the price of a movie has risen a lot since the 70’s (along with gas prices) it’s clear to see that Hollywood is still proving to be protected from the recessionary woes that many people find themselves in.
When people find it hard to get from paycheck to paycheck they look for avenues to relax. Many men and women alike find that taking up sports like flag football, softball and golf offer relief from their daily stress with minimal investment. Swinging those golf clubs help to melt away those work related frustrations that keep their stomachs in knots all week long.
As technology advances we are finding new recession proof industries. Another recession resistant business has been the world of wireless communication. Although the same can’t be said for landline services, the wireless mobile phone industry has been booming and even hiring new employees when most every other company has been completing mass layoffs. When it comes to communication people need to be on the go more now then ever. As many people look to take on a second job or have a new family member out in the work force the wireless industry has backed into a recession proof parking spot that seems to be quite secure; at least this time around.
With cities like Las Vegas feeling the pinch of the economy many smaller vacation spots are actually seeing an increase in revenue. People are choosing to forgo the larger vacations like Disney World in favor of smaller destinations closer to home. For some this is a necessary adjustment to their usual plans but the end result is a smaller stream of revenue that has been given to those businesses that would otherwise be overlooked for the larger more popular destinations.
As with all recessions we will overcome and move to more prosperous times again but there is a lot to be learned from times like these. Look to those companies who can survive the worst of times and look to the bonding that happens when a recession occurs. Most of the items discussed above spur social interaction, which is the key to happiness. So this goes to show that money isn’t the root of happiness.
Kimberly Green takes recreation very seriously when it comes to mental health! The sport of choice is golf, swinging some golf clubs around is a great stress reliever!
If you’ve been outdoors recently you’ve noticed that big orange thing up in the sky, the sun I believe they call it, has emerged from behind those pesky clouds and is shining brightly once again against the clear blue sky. Time to find the right sports sunglasses!
This means two things for you: 1) it’s time do go outdoors again and 2) it’s time to get out your sport sunglasses. Chances are you’ve either lost last year’s pair or they have become horribly out of style, so with that in mind it’s time to once again think about getting a new pair.
Sure, you want something that looks good and yeah, you don’t want them to break the first time they hit the ground, but there are so many other factors to look into when picking your next pair of sport sunglasses. Gone are the days of basic dark lenses in a black frame, now there is a wide variety of technology to consider before your next purchase.
There has been a major shift towards the use of the new technology of Polarized lenses in the sunglass community. Southern California based Kaenon claims that their patented “SR-91” technology is the “most advanced polarized lenses on the planet”. Using the “SR-91” technology, polarized lenses help deflect glare allowing only essential light through the lenses to produce clearer vision, more accurate depth perception and truer color representation. This helps the sunglass wearer have better vision when doing everything from cycling to skiing. Kaenon claims that their glasses reduce up to 99.9% percent of the glare that can inhibit your sight, which is good for summer sporting activities whether at the beach or in the park. There is nothing worse than glare when you’re being active, so to clearly see the ball (or the mountain) “SR-91” technology might be your best friend.
While black lenses have been a traditional option in the past, many sunglass companies, such as the Southern California based Arnette, have begun to feature a variety of colored lenses options. The cool things about these different lenses are that each color represents a different option for your own “viewing” needs. The brown lenses, for example claim to filter out a large proportion of blue light while providing excellent contrast and well defined images. Green, on the other hand, reduces visible light while maintaining clear vision. They suggest these lenses for extreme conditions such as snow while their grey lenses claim to protect your eyes from ultraviolet radiation. These lenses are in addition to the standard polarized lenses which help limit reflective glare from water, snow, sand or the road.
There are other new technologies to also keep your eyes out for this summer such as Oakley’s “High Definition Optics” which claim to give 100% UV filtering and a “non-shifted” view, or Ray-Ban’s “Carbon Fibre Line” which promises lighter, stronger and more flexible lenses and frames.
Like any investment, researching each product is a good bet before making your purchase. Chances are you will be willing to spend a little extra on a brand of sunglasses or a new technology that will fit your individual needs. Just try not to lose them again this winter.
Kimberly Green loves sports and being outdoors and has tried many different brands of sport sunglasses before finally settling on Kaenon as the brad to have.
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